Luvii

Terms of Service

Luvii Labs Inc. · Version 2.0 · Effective 14 July 2026

These Terms will be updated from time to time; material changes are notified in advance.

1. Who we are; acceptance

These Terms govern use of Luvii (luvii.io), operated by Luvii Labs Inc., a Delaware corporation (“Luvii”, “we”). By creating an account, accepting a mandate, funding a commission, or otherwise using the platform, you agree to these Terms and our Privacy Policy. If you use Luvii for a company, you bind that company. The platform is invitation-only and for users aged 18 or over; by using it you represent you are at least 18.

2. The marketplace; Luvii's role

Luvii is a venue and technology provider. Commissions are contracts between the brand and the creator; Luvii is not a party to that contract, is not an employer, agency, broker of record, or guarantor of either side, and does not supervise, direct or control the creator’s work. Creators are independent contractors. Except for our limited payment-collection role in Section 5, we owe no duties in respect of the underlying commission.

3. Mandates: the deliverable rows are the agreement

Every commission is defined by its structured deliverable rows (platform, format, quantity, required tags or mentions, posting window) and price, as shown identically to both parties at acceptance and funding. Those rows are the entire statement of work. Acceptance by the creator and funding by the brand form the contract on those rows. Anything not in the rows (or the optional written note) is not part of the deal, and side agreements made off-platform are at the parties’ own risk and unenforceable against Luvii.

4. Delivery, review and disputes

The creator delivers by submitting a live post URL for each deliverable row within the posting window, with optional proof imagery. The brand then has the stated review window to accept or contest each row, giving a specific reason tied to a row. A contested row may be fixed and resubmitted once through the platform. The in-product review and resubmission flow is the mandatory first-instance dispute procedure; unresolved contests are escalated to Luvii, whose good-faith determination on release or refund of held funds is final as between the parties for the funds Luvii holds. Silence through the review window is acceptance.

5. Payments: limited payment-collection agent

The brand pays the full commission price when the mandate is accepted. Luvii collects and holds that payment solely as the creator’s limited payment-collection agent: payment to Luvii discharges the brand’s payment obligation to the creator to that extent; the funds are held for the creator’s benefit, subject only to the refund conditions below; Luvii does not own the funds and holds them separate from its own revenues. Luvii’s platform fee of 10% of the commission price is owed by the creator and is deducted from the creator’s proceeds at payout.

6. Refunds, release and automation

  • If nothing is delivered within the posting window, the brand is refunded in full. Where automated processing is enabled, this refund occurs automatically.
  • When every deliverable row is accepted, or the review window lapses without contest, the creator’s payout is approved for release. Approval is not payment; payment occurs when the transfer is executed.
  • Refunds are made to the original payment method or, where paid from brand credit, to brand credit. Luvii’s fee is not charged on refunded commissions.
  • Luvii may suspend, reverse, claw back or withhold amounts where it reasonably suspects fraud, chargeback abuse, breach of these Terms, fake or manipulated deliverables, or unlawful content, and may set off such amounts against any balance.

Chargebacks: if a brand initiates a card chargeback in place of the in-product process, Luvii may recover the disputed amount, associated costs and a reasonable administration charge from that brand, and may suspend the account pending resolution.

7. Content, likeness and AI

Creators grant Luvii a worldwide, non-exclusive, royalty-free licence to host, process, reproduce, adapt (including AI processing described in the Privacy Policy) and display their content for operating and promoting the platform, revocable for promotional use on request. Upon full funding and completion of a commission, the creator grants the brand the usage rights stated in the deliverable rows or note; absent a statement, the brand receives a non-exclusive licence to re-share the delivered post crediting the creator. Try-on images are AI-generated composites: the creator retains rights in her likeness; the brand retains rights in its product; each party warrants it has the rights it contributes. Creators must not upload photographs of any person other than themselves without documented consent, and never of minors.

8. Conduct and compliance

  • Creators are solely responsible for complying with advertising-disclosure laws (including FTC, ASA and equivalents) in every post, including the disclosures encoded in the deliverable rows. Luvii may require corrections and may treat missing disclosures as a contested deliverable.
  • No unlawful, infringing, deceptive, hateful or sexually explicit content; no content featuring or directed at minors; no circumvention of the platform (soliciting off-platform payment for a mandate initiated on Luvii within 12 months).
  • Luvii may remove content, decline or cancel mandates, and suspend or terminate accounts at its discretion for breach or risk, with held funds handled under Section 6.

9. Disclaimers

The platform, including AI-generated imagery, is provided “as is” and “as available”. To the maximum extent permitted by law, Luvii disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, and any warranty as to the accuracy or realism of AI output, creator performance, brand payment beyond funds actually held, follower authenticity, or commercial results. Luvii does not verify the identity, claims or content of any user beyond the checks it chooses to run.

10. Limitation of liability; indemnity

To the maximum extent permitted by law: (a) Luvii is not liable for indirect, incidental, special, consequential or punitive damages, or lost profits, revenue, data or goodwill; (b) Luvii’s aggregate liability arising out of the platform is limited to the greater of USD 100 and the platform fees Luvii actually received from the claimant in the 12 months before the claim; (c) nothing limits liability that cannot lawfully be limited (including death or personal injury caused by negligence, fraud, or non-waivable consumer and data-protection rights — in the EU/UK and similar regimes, statutory rights prevail over this Section to the extent of any conflict). Each user will defend and indemnify Luvii, its officers and personnel against third-party claims arising from that user’s content, posts, products, breach of these Terms or violation of law, including advertising-disclosure and IP claims.

11. Governing law and disputes

For users in the United States: these Terms are governed by Delaware law; disputes are resolved by binding individual arbitration (AAA consumer rules), and both parties waive class actions and jury trial, with a 30-day right to opt out of arbitration by written notice after account creation and carve-outs for small-claims court and injunctive IP relief. For users in the UK/EU: mandatory consumer protections and local jurisdiction rights are unaffected, and these Terms are otherwise governed by the laws of the State of Delaware. For all other users: Delaware law and courts, subject to non-waivable local rights.

12. General

Luvii may amend these Terms prospectively with notice; continued use after the effective date is acceptance, and material changes to money terms will not apply retroactively to already-funded commissions. Luvii may assign these Terms within its group or on a change of control. No waiver is implied; if a clause is unenforceable it is severed to the minimum extent; these Terms plus the deliverable rows and Privacy Policy are the entire agreement; Luvii is excused for events beyond its reasonable control; notices may be given in-product or by email to the account address. Survival: Sections 5–11 survive termination. Questions: privacy@luvii.io — Luvii Labs Inc.